August 18, 2022
Career builders and mutually beneficial career relationships are a rare gift that once you have it, doors of opportunities are open to you as you develop […]
August 16, 2022
If you’re entering new international areas where people won’t recognize your current logo, messaging, etc., you might need to update your brand. Because brands are created to connect businesses with their consumers, if you reposition your company to focus on a completely different customer profile through a change in product, location, pricing, or promotion, your brand will need to change along with it. Every choice you make, especially those involving your brand, should be guided by your company’s mission, vision, and values. However, rebranding should not be done in order to achieve any of the following. To end the boredom Too frequently, people who are tired of seeing the same logo and phrase every day consider a redesign. Remember that your clients (who see your brand far less frequently) might like that defining hue you’ve grown to detest when you start to feel restless with it. For crisis management […]
August 15, 2022
Women need assertiveness in the business world. Setting boundaries and clearly communicating can increase their satisfaction in their careers. Follow the tips below to become more […]
August 13, 2022
Farmerline has launched the ‘Support a Farmer Initiative’, one of the most important campaigns in the company’s history. The company and its staff has pledged GH¢200,000 […]
August 11, 2022
Dr Angela Tabiri is a Ghanaian born Mathematician. In June 2019, she graduated with a PhD in Mathematics from the University of Glasgow. She also holds […]
August 10, 2022
Getting many “views” and no messages or requests? It’s actually a little annoying. “Can they just say what they are looking for rather than just look, […]
August 8, 2022
As a creator, you need to learn to create from all kinds of spaces in the mind whether in happiness or sorrows. You also need to […]
August 2, 2022
In Ghana’s blogging space, what we mostly see is the gossip news and entertainment stories, which is mainly male dominated. However, blogging goes beyond just gossip […]
July 30, 2022
The Arts and Tourism Writers Association of Ghana (ATWAG) has unveiled its new logo at an event held at the Alisa Hotel in Accra. The event […]
July 28, 2022
The greatest achievement of every confident person is finding and walking in their purpose. A confident woman who has found hers purpose exudes so much grace […]
July 28, 2022
The best advice you can get is from walking with and learning from the best. Classy women are some of the extraordinary people you can come […]
July 27, 2022
Founder of Noteworthy, Alessandra Wall, has taken to her social media to advice professional women not to shy away from self promotion. The Career Coach helping […]
July 21, 2022
Whether you’re looking for a job for the first time, or you’re looking to switch careers, these tips will help you find the perfect position. Finding […]
July 20, 2022
Search for your brand name, in google or social media. What shows up about your business or company? Nothing? Irreverent information? You need to utilize copywriting. […]
July 20, 2022
Social media has come to stay. It is social for a reason and a great marketing tool for most brands and advertisers. You can tell a […]